Covey vs. MemberClicks

Covey vs.
MemberClicks

Mid-market AMS for professional and trade associations. Deep feature surface, sales-led pricing, multi-month implementations. Here is how Covey compares, where MemberClicks still makes sense, and where it does not.

Choose Covey if

Associations that want transparent monthly pricing, unlimited staff support access (not gated to 1–2 super admins), modern UX, and a 48-hour migration instead of a multi-month implementation.

Choose MemberClicks if

Mid-sized trade associations (1,000–5,000 members) that need Higher Logic community/LMS in the same ecosystem, have dedicated AMS staff, and are fine with an annual-contract sales cycle.

01 · At a glance

The numbers, plainly.

CoveyModern platform, built 2026
MemberClicksMid-market AMS for professional and trade associations
Founded
2026
1998
Headquarters
Chicago, IL
Atlanta, GA
Ownership
Independent
Personify (same parent as Wild Apricot)
Target customer
Associations, nonprofits, chambers, clubs (50–50,000 members)
Professional and trade associations and chambers with 500 to 10,000 members and dedicated admin staff.
Pricing model
Flat monthly plans, published pricing
Annual contracts only; quote-based. MC Professional reportedly starts at $3,108/yr (300 members) and scales to $7,188/yr at 10,000 members. MC Trade starts at $3,500/yr. Implementation fees are negotiated per contract.
Free trial
Private beta, early access by request
Demo only; no public free trial
Migration
48-hour human-led, included on every plan
Onboarding Specialist included; implementation often runs multiple months; fees per contract
Support model
Human support on every plan
Tiered. Live chat + phone during business hours; only "1–2 super admins" per org may submit support tickets (Capterra)

02 · Feature by feature

Where each one is strong, where each is thin.

Member directory

Covey

Households, multiple emails, custom fields, chapters, audit trail, unlimited staff admins

MemberClicks

77 documented member-database features, profiles, chapters, committees (1–2 super-admin limit on support)

Event registration

Covey

Cart-based, multi-event, waitlists, check-in, in-person card reader supported

MemberClicks

Event registration with sessions, CEU tracking, complex pricing rules; no native card-reader integration

Dues & payments

Covey

Recurring, installments, invoicing, Stripe + PayPal

MemberClicks

Auto-generated invoices, automated dues renewals, multiple payment processors

Email & communications

Covey

Modern composer with gadgets and templates

MemberClicks

Email with templates; Mailchimp integration users flag glitches

Website builder

Covey

Drag-and-drop, considered design, member portal

MemberClicks

Templated site builder, member portal; premium website costs extra

Community & forums

Covey

Forums, groups, email reply-in, native to Covey

MemberClicks

Community via Higher Logic integration; reviewers flag integration friction

Pricing

Covey

Transparent, flat, migration included

MemberClicks

Quote-based, annual contracts, implementation fees per contract

Support

Covey

Unlimited human support, every plan, every admin

MemberClicks

Support tickets limited to 1–2 super admins per org

03 · Pricing, in real numbers

What you'll actually pay.

MemberClicks does not publish matrix pricing on the vendor site. Reported tiers below come from third-party resellers and review sites. Annual contracts only; implementation fees are added on top.

MemberClicks pricing tiers

  • MC Professional Level 1 $3,108/yr Up to 300 members Reported by third-party resellers
  • MC Professional Level 2 $3,948/yr Up to 1,000 members
  • MC Professional Level 3 $4,788/yr Up to 2,500 members
  • MC Professional Level 4 $5,988/yr Up to 5,000 members
  • MC Professional Level 5 $7,188/yr Up to 10,000 members
  • MC Trade (group memberships) From $3,500/yr Custom quote Different product line; group-based pricing

Pricing is NOT published on memberclicks.com/membership-software-pricing. Figures above are reported by SmartThoughts and cross-referenced with Capterra/G2 reviews. Implementation fees are common and negotiated per contract.

Covey pricing

  • Flat monthly plans$59–$999+/moScales by member count, 50 to 50,000+Sign up for the beta to see your organization's price

Every plan includes migration, every feature, and human support. No contact tiers, no implementation fees, no overage surprises. Pricing is flat and predictable.

04 · Year-one total cost

Sticker price isn't total cost.

MemberClicks' sticker price (~$3,948/yr at 1,000 members) hides the real year-one budget, which includes implementation fees that commonly add $3,000–$5,000. Covey includes migration at no extra cost.

Budget line
Covey
MemberClicks
Platform subscription (year)
Flat plan (est. $1,500–$3,500/yr at this size)
$3,948/yr (MC Professional Level 2)
Setup / implementation
$0
$3,000–$5,000 (negotiated per contract)
Migration
$0 (included)
Included in onboarding; timeline multi-month
Training & onboarding
Included
Included; additional sessions cost extra
Payment processing (est.)
~$1,500 (Stripe at typical $50k processed)
~$1,500 (Stripe/PayPal at same volume)
Year-one total
~$3,000–$5,000
~$8,448–$10,448

Year-one cost on MemberClicks is typically 2–2.5× Covey for the same organization size, driven by the implementation fee and higher platform subscription.

05 · Integrations

What plugs into what.

Covey connects to

  • Payments: Stripe, PayPal, ACH via Stripe
  • Accounting: QuickBooks Online, QuickBooks Desktop (CSV), Xero
  • Email: Native, plus sync to Mailchimp, Constant Contact if you need them
  • Calendar: Google Calendar, Outlook, iCal subscribe
  • Webhooks / Zapier: Full event stream, 80+ trigger types
  • SSO: Google, Apple, SAML on Scale plan
  • APIs: Full REST API on Teams plan and above

MemberClicks connects to

  • Payments: Stripe, Authorize.net, PayPal Pro, PayPal Checkout
  • Accounting: QuickBooks, Xero
  • Email: Mailchimp (integration glitches commonly reported)
  • Community / LMS: Higher Logic (native, same parent ecosystem)
  • Automation: Zapier NOT officially supported (reviewers explicitly complain about this)

Several public reviews call out that Zapier is marketed as supported but not actually an official integration. Confirm any integration claim against the current vendor site before signing.

06 · What users actually say

Real sentiment, not vendor claims.

MemberClicks scores 4.4 on Capterra across 450+ reviews. Praise is concentrated on dues/renewal automation; complaints cluster on post-acquisition policy, support gating, and integration friction.

What people praise

  • "Gathering and organizing member data is a breeze" (Capterra, 4.4/5 across 451 reviews)
  • Support responsiveness described as "prompt, helpful, thorough" (Capterra)
  • Strong dues and renewal automation (Capterra)

What people complain about

  • Higher Logic integration is "clunky, not visually appealing"; support response >3 days (Capterra)
  • Personify ownership cited as "heavy-handed, high-penalty contract and billing policies which seem scammy" (Capterra)
  • Only 1–2 super admins per org may submit support tickets; credit-card-reader support missing since 2018

Sources: Capterra (4.4/5, 451 reviews), G2, TrustRadius, reviewer analysis April 2026

07 · If your organization looks like this

Concrete scenarios, clear recommendations.

If you are: A 2,000-member professional association needing a community, LMS, and job board in one ecosystem

Better choice: MemberClicks

The Higher Logic bundle in the same ownership group is a real consolidation play for orgs that need all three modules and have staff to run them.

If you are: A 500-member trade association that doesn't want a multi-month implementation

Better choice: Covey

Covey is live in 48 hours at a fraction of year-one cost. At this size MemberClicks' staff-led workflows are overkill.

If you are: Any association that dislikes "1–2 super admins only" support access

Better choice: Covey

Covey does not limit which of your admins can contact support. Every plan gets unlimited human support.

08 · Where Covey is different

Four things that feel different on Covey.

Considered interface

Legacy membership platforms feel like they were designed in 2008. Covey is built by a small team that treats typography, spacing, and the quiet details as the product.

48-hour human migration

A real human pulls your members, levels, events, payment history, email templates, and posts from your existing platform. You're live on Covey inside 48 hours, not six weeks.

100% human support, every plan

No support tiers, no ticket queues that take four business days. Every plan includes a real person answering your questions, often the same person who wrote the feature.

Pricing you can read

One page, plain numbers, no 'contact sales.' The price you see is the price you pay. Migration is included, onboarding is included, support is included.

What MemberClicks does well

  • Trusted by over 3,000 associations across North America (vendor claim, homepage)
  • Deep professional-association workflows: dues automation, renewals, chapters, committees
  • Native integration with Higher Logic (community/LMS), owned by the same parent
  • Strong invoicing and auto-renewal automation (consistent review praise)
  • Purpose-built for mid-market AMCs and associations with staff

Where MemberClicks falls short

  • Opaque pricing, contact-sales-only, no public matrix
  • Personify ownership cited in reviews as "heavy-handed, high-penalty contract and billing" (Capterra)
  • Higher Logic integration described as "clunky, not visually appealing" with >3 day support response (Capterra)
  • Only 1–2 "super admins" per org may submit support tickets (Capterra, recurring complaint)
  • Zapier is NOT an official integration despite being marketed as supported (reviewers)
  • Requested features like credit-card-reader support for in-person events have been pending since 2018

Switching from MemberClicks?

We'll move
your data for you.

We export members, membership types, chapter structures, CEU records where available, financial history, and committee rosters from MemberClicks. Complex chapter hierarchies are reviewed with you before the staging site goes live. We will not sign you to a multi-year contract.

  • What transfers: Members, membership types, chapters, committees, CEU records, financial history, event records
  • What needs rebuilding: Higher Logic-specific community posts (migrated separately if you want them), custom MemberClicks themes
  • Typical timeline: 48 hours human-led with Covey (MemberClicks implementations commonly run multi-month)
  • Cost: Included in every Covey plan
Start your migration
  • 01 We pull a full export from MemberClicks
  • 02 You review member mapping & level translations
  • 03 We stage the whole site for your approval
  • 04 Flip DNS when you're ready. We'll be on a call.

09 · Support, when it matters

Who picks up when something goes wrong.

Channel
Covey
MemberClicks
Email
Every plan, same-business-day response
help@memberclicks.com
Phone
Every plan, scheduled when you need it
Phone (855-466-4312) Mon–Thu 9am–7pm EST, Fri 9am–6pm EST
Chat
In-app, business hours
Live chat on MC Professional; MC Trade is 1-on-1 scheduled consultations
Community / docs
Public docs, no paywall
Knowledge base
Dedicated success person
Included on Scale; assigned during onboarding on all plans
Onboarding Specialist during implementation; ongoing only for enterprise

10 · Frequently asked

Questions that come up.

Is Covey a good MemberClicks alternative?

Covey is designed specifically for organizations considering a move off MemberClicks. We built a dedicated import that pulls your members, dues history, event records, email templates, documents, and community posts in a single 48-hour engagement with a real human on the other end.

How much does Covey cost compared to MemberClicks?

Covey plans range from $59 to $999+ per month, scaling by member count. Migration is included on every plan. Annual contracts only; quote-based. MC Professional reportedly starts at $3,108/yr (300 members) and scales to $7,188/yr at 10,000 members. MC Trade starts at $3,500/yr. Implementation fees are negotiated per contract. At most member counts we see (200 to 5,000 members), Covey is competitive with or cheaper than MemberClicks once you factor in migration, implementation fees, and integrations that MemberClicks charges separately.

Can I migrate my data from MemberClicks to Covey?

We export members, membership types, chapter structures, CEU records where available, financial history, and committee rosters from MemberClicks. Complex chapter hierarchies are reviewed with you before the staging site goes live. We will not sign you to a multi-year contract.

What are MemberClicks's main weaknesses?

Opaque pricing, contact-sales-only, no public matrix Personify ownership cited in reviews as "heavy-handed, high-penalty contract and billing" (Capterra) Higher Logic integration described as "clunky, not visually appealing" with >3 day support response (Capterra)

When would I pick MemberClicks over Covey?

Mid-sized trade associations (1,000–5,000 members) that need Higher Logic community/LMS in the same ecosystem, have dedicated AMS staff, and are fine with an annual-contract sales cycle.

Does Covey have every feature MemberClicks has?

The workflow surface is equivalent across member management, events, dues, email, website, and community. MemberClicks has more breadth in niche areas accumulated over a decade-plus of product history. Covey is newer and opinionated about how those workflows should feel. If you need a specific MemberClicks feature you rely on daily, ask us before you decide.

Is Covey production-ready?

Covey is in private beta with design-partner organizations. Plans to expand to general availability through 2026. If you need a platform that's live today with a 10-year track record, MemberClicks is more mature. If you're open to a platform built for 2026 with a faster release cadence, Covey is worth a conversation.

Why does MemberClicks not publish pricing?

MemberClicks reportedly starts at $3,108/year on MC Professional, but the actual figure is negotiated per contract along with implementation fees. Year one typically lands between $6,000 and $12,000 for mid-sized associations once setup is included. Covey publishes its price, and year one matches sticker.

Ready when you are

Ready to see Covey side-by-side with MemberClicks?

Join the beta. We will walk you through a live demo with your own data.

Join the beta

Private beta · No credit card · 48-hour migration from any platform